FIRST THINGS FIRST
Analysis, strategy & concept
Analyse background and any current programs. Develop strategy and concept for a kids concept and determine a contact point in a 360 degree customer journey perspective
SECONDLY LET’S START CREATING
Creative development
Development of different directions for overall creative universe and determine age related elements and communication channels E.g. Own media, Traditional media and Digital and Social media.
THIRDLY WE PUSH THE BOTTUN
Production
Finalization and production of all elements, based upon our sustainable production model.
HIGH-FIVES AND REPORTING
Implementation & evaluation
Planning of logistics and internal implementation of the full program. Get the findings of concept evaluation, supporting your master brand and elements evaluation, what works best and why.
SHARING OUR KNOWLEDGE
Advisery
In today’s world of communication, consumers have more power than ever due to social media. Companies communication are evaluated 24/7, which gives unlimited possibilities, but are also at risk of bad publicity, which can happen in an instant.
At KIDZbranding advisory, we act as your external advisor for your kids and family communication.
We assist your agency with our expert skills for kids and family branding in your above the line (ATL), below the line (BTL) and through the line (TTL) activities, to make sure your communication is to the point for this customer segment.
Nice & Need to know
We love to share our knowledge with you and hope to inspire you in your work.
In our last issue, we discussed the safety of kids’ products. This October, we’re shifting our focus to another very important topic: how to engage and hold the attention of your
Families represent a significant segment of the travel market and providing a well-thought-out kids’ concept can significantly enhance the overall journey for both children and their parents. By offering child-friendly experiences,
Ever considered a brand mascot? After reading this, you’ll see why figures like Ronald McDonald and Tony the Tiger endure as beloved and recognized icons worldwide. And globally recognized for generations. A
Do you remember the good old days were kids, interacted with other kids in their neighborhood, evented their own games, even toys and played out late until dawn? The kids were high-end
Meet our happy clients
